DP World have built themselves from a local port operator, to an international port infrastructure provider and now into a master of modern global distribution and logistics. Their advances in transport technology and digital platforms are innovating logistics and transforming the customer experience. 

How do you engage visitors with key messages and innovations?

Demonstrating the strengths of a digitally innovative organisation requires an elevated digital-first visitor experience. We created three AR experiences that brought to life the Power of Flow, DP World Cargospeed and Global Digital Planet – distinct and unique stories that showcased a different aspect of DP World’s digital journey that is enabling smarter trade for a better future. 

Bright, engaging graphics placed the visitor at the centre of their personal AR experience. Available on QR codes throughout the DP World Pavilion, our AR experiences were shared over 250k times and seen by millions - making trade and logistics accessible to a broad audience.