DP World have built themselves from a local port operator, to an international port infrastructure provider and now into a master of modern global distribution and logistics. Always on the cutting edge of logistics technologies, DP World are a global innovation leader that have been instrumental in the transformation of Dubai and the UAE over the last 50 years since the UAE was founded.
How do you emotionally connect audiences with the future of transport and logistics? We developed the Seeds of Flow campaign, a fully 3D modelled visualisation of life on Mars, to bring to life the very real future of accessible space travel.
Spoken in the contrasting voices of a current-day child and a child living on Mars in 2071, the film was visually stunning and resonated emotionally with audiences.
The Seeds of Flow campaign film was seen by millions both in-person at the DP World Pavilion and online. As well as the hero extended edit, available as a limited edition NFT, the campaign was brought to life with shorter edits, internal communications and OOH paid media throughout Dubai - fully demonstrating DP World’s ongoing commitment to propelling the UAE forwards.